Monday

SHALLA READS: How To Position Yourself As The Obvious Expert






How To Position Yourself As The Obvious Expert


Readers will discover the fastest and easiest ways to become known as the Obvious Experts in their fields—with instructions, strategies and experiences on how to successfully... write and publish a book create and publish special reports (or white papers) go on the local service club lecture circuit promote and teach seminars, workshops, teleclasses create and publish your own newsletter/ezine write magazine articles create a content-rich Web site make effective use of the press, radio and tv link up with a university or college And there is MUCH MORE! Readers will learn how to create a Unique Selling Proposition that REALLY WORKS!

They'll find out how networking can bring a high return for time invested. And they’ll be amazed at how the magic of giving back to community and nation will enrich their lives.

Writers, it’s time to learn how to market yourself and your writing!

Oh, so you’ve already started?

You’ve been joining us at the ShalladeGuzman Writers Group and you’ve met literary agents, editors, publishers, publicists, etc.

Well, good for you. But there’s always more (isn’t life fun?)

This time SHALLA READS: How to Position Yourself As the Obvious Expert

Here are Strategies to do just that:

Create a USP (Unique Selling Proposition) or brand. The book contains an exercise that helps you differentiate yourself from your competition (competition, what’s a euphemism for that word? Can’t we all just get along? Shalla chooses the most harmonious choice, things end up better because of it…)

Publish Short Stories and Articles – get your name out and share your knowledge and get published in literary magazines, join writers contests (did you know when you query a literary agent or an editor, this is a great credential to add?)

Speak on the Lecture Circuit – okay, so this book is primarily for consultants but aren’t every writer with credibility a type of consultant?

Teach Seminars and Workshops

Publish Your Own Newsletter – of course you can always e-publish (there are many services on line that will help you create and deliver newsletters for free)

Use the Media Effectively – Have you seen SHALLA on Youtube.com?

Make your site, Content-Based

Actively Participate in Writers Groups and Associations – Have you joined the
ShalladeGuzman Writers Group yet?

When you post, you can add your name and info about you:

Shalla de Guzman
“The Fish In My Bed” in Mad Hatters Review, Issue 6
http://www.shalladeguzman.com/

For more: SHALLA READS

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Zoetrope Advanced Fiction Writing

The class starts at 12:01am Eastern Time (i.e. New York City Time) the morning of Wednesday, October 11.

The class runs through Wednesday, December 20.

You may logon to your class at the following web address:http://student.writingclasses.com